MedElan, Sports – FIFA Fan Award
It has become a tradition. During the away match against Feyenoord, fans of ADO Den Haag again ensured that young patients of the Sophia Children’s Hospital were buried under thousands of stuffed animals. The fans‘ action got a bit out of hand. „We have collected 30,000 stuffed animals,“ said Jacco van Leeuwen, chairman of the ADO supporters association.
„That’s because of someone who had shared the message and said he wanted to pick up the stuffed animals. He stopped after two days, because he was responsible for almost the entire CO2 consumption of the Netherlands.“ In 2016, the first hugging rain was at De Kuip, and that campaign went around the world. „There are even people from America who want to donate stuffed animals. And we have been nominated for the FIFA Fan Award. But of course we all do it for those children,“ says Van Leeuwen.
To prevent chaos, ‚only‘ 4,000 stuffed animals were used during the hug rain. The other stuffed animals are offered through the ‚Adopt a bear‘ promotion. You can adopt a stuffed animal for at least one euro. The proceeds go to the Sophia Children’s Hospital.